{"id":444,"date":"2021-04-28T19:54:51","date_gmt":"2021-04-28T23:54:51","guid":{"rendered":"https:\/\/tecgesco.com\/blog\/?p=444"},"modified":"2021-04-28T19:54:51","modified_gmt":"2021-04-28T23:54:51","slug":"formacao-de-custo-venda-markup","status":"publish","type":"post","link":"https:\/\/tecgesco.com\/blog\/formacao-de-custo-venda-markup\/","title":{"rendered":"Forma\u00e7\u00e3o de custo\/venda (Markup)"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CH ERP - Forma\u00e7\u00e3o de custo \/ venda (markup)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/4sbgqn12EyE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption>Video aula<\/figcaption><\/figure>\n\n\n\n<p>Nesse artigo voc\u00ea ir\u00e1 aprender como determinar a forma\u00e7\u00e3o de custo e pre\u00e7o de venda.<\/p>\n\n\n\n<p>Acesse o menu Estoque >> Forma\u00e7\u00e3o de custo \/ venda:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"515\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-81.png\" alt=\"\" class=\"wp-image-445\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-81.png 940w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-81-300x164.png 300w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-81-768x421.png 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<p>A seguinte tela ser\u00e1 aberta:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"542\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-82.png\" alt=\"\" class=\"wp-image-446\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-82.png 819w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-82-300x199.png 300w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-82-768x508.png 768w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<p>Observe que h\u00e1 duas abas nesse tela, a principal <strong>CUSTO<\/strong> e a secund\u00e1ria <strong>VENDA<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">CUSTO<\/span><\/strong><\/h3>\n\n\n\n<p>Aqui na aba de custo \u00e9 definido a forma\u00e7\u00e3o de custo dos produtos, marcando oque ser\u00e1 atribu\u00eddo ou n\u00e3o, assim como tamb\u00e9m algumas defini\u00e7\u00f5es sobre a gera\u00e7\u00e3o do pre\u00e7o de venda.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>F\u00d3RMULA DE C\u00c1LCULO DA MARGEM DE LUCRO (PRODUTO):<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"393\" height=\"80\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-83.png\" alt=\"\" class=\"wp-image-447\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-83.png 393w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-83-300x61.png 300w\" sizes=\"auto, (max-width: 393px) 100vw, 393px\" \/><\/figure>\n\n\n\n<p><strong>F\u00f3rmula do c\u00e1lculo simples:<\/strong> custo + (custo margem %) = venda.<br>Exe: custo 10,00 e margem 50%: 10,00 + (10,00 50%) = 15,00.<br><strong>F\u00f3rmula do c\u00e1lculo GM:<\/strong> custo \/ (100% &#8211; margem %) = venda.<br>Exe: custo 10,00 e margem 50%: 10,00 \/ (100% &#8211; 50%) >> 10,00 \/ 50% = 20,00.<br>A seguir um exemplo no Excel para compreender melhor as formulas acima.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"306\" height=\"219\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-85.png\" alt=\"\" class=\"wp-image-449\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-85.png 306w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-85-300x215.png 300w\" sizes=\"auto, (max-width: 306px) 100vw, 306px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>GERENCIAR PRE\u00c7O DE VENDA \/ M\u00cdNIMO<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"776\" height=\"99\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-86.png\" alt=\"\" class=\"wp-image-450\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-86.png 776w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-86-300x38.png 300w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-86-768x98.png 768w\" sizes=\"auto, (max-width: 776px) 100vw, 776px\" \/><\/figure>\n\n\n\n<p><strong><strong>PARA ALTERAR NO CADASTRO (AP\u00d3S ATUALIZAR), AGUARDAR A CONFIRMA\u00c7\u00c3O MANUAL OU AUTOMATICAMENTE PELO CHSERVER \u00c0S\u00a0 &#8220;99:99:99&#8221; HORAS\u00a0<\/strong><\/strong>&#8211; Ap\u00f3s confirma\u00e7\u00e3o de altera\u00e7\u00e3o de pre\u00e7o de venda pela tela de ajuste de pre\u00e7o, o pre\u00e7o de fato s\u00f3 ser\u00e1 alterado no hor\u00e1rio especificado. Exemplo: confirmei a altera\u00e7\u00e3o as 10:00 da manh\u00e3 mas os pre\u00e7os novos passam a valer somente no dia seguinte.<br><strong><span class=\"has-inline-color has-vivid-red-color\">Obs : Necess\u00e1rio que o CHServer esteja rodando corretamente no servidor.<\/span><\/strong><\/p>\n\n\n\n<p><strong>DETERMINAR PRE\u00c7O DE VENDA NO OR\u00c7AMENTO DE COMPRA<\/strong>\u00a0&#8211; Com essa op\u00e7\u00e3o marcada, ao efetuar um or\u00e7amento de compra ir\u00e1 abrir uma tela para o usu\u00e1rio determinar o novo pre\u00e7o de venda do produto a ser cotado. Op\u00e7\u00e3o habilitada somente quando a op\u00e7\u00e3o &#8220;Gerenciar pre\u00e7o de venda m\u00ednimo\/ajuste\u00a0 de pre\u00e7os&#8221; estiver marcada.<\/p>\n\n\n\n<p><strong>SUGERIR PRE\u00c7O DE VENDA AP\u00d3S LAN\u00c7AR NF DE ENTRADA (AJUSTE DE PRE\u00c7OS) &#8211;<\/strong>\u00a0Se marcado, ser\u00e1 gerada sugest\u00e3o de pre\u00e7o de venda ap\u00f3s lan\u00e7ar NF de entrada (padr\u00e3o do sistema). Caso desmarcada, as sugest\u00f5es ainda ser\u00e3o geradas, por\u00e9m ignoram o Markup do produto (caso o produto tenha algum associado), usando como margem somente o que estiver no cadastro do produto aba Pre\u00e7os.<\/p>\n\n\n\n<p><strong>ATUALIZAR PRE\u00c7O DE VENDA &#8211;<\/strong>\u00a0Atualizar automaticamente o pre\u00e7o de venda do produto ap\u00f3s lan\u00e7ar NF de entrada. Se desmarcada n\u00e3o atualiza e n\u00e3o gera sugest\u00e3o de pre\u00e7o. Op\u00e7\u00e3o habilitada somente quando a op\u00e7\u00e3o &#8220;Gerenciar pre\u00e7o de venda\/m\u00ednimo&#8221; estiver marcada &#8220;Produtos (manual)&#8221;<strong>.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>NF ENTRADA<\/strong> \/ CT-e \/ GNRE \/ DARE<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"816\" height=\"281\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-88.png\" alt=\"\" class=\"wp-image-452\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-88.png 816w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-88-300x103.png 300w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-88-768x264.png 768w\" sizes=\"auto, (max-width: 816px) 100vw, 816px\" \/><\/figure>\n\n\n\n<p><strong>NF ENTRADA \/ ATRIBUIR &#8211;\u00a0\u00a0<\/strong>Se marcado alguma das op\u00e7\u00f5es, a op\u00e7\u00e3o equivalente ser\u00e1 somada ao custo final do produto.<br><strong>NF ENTRADA \/ DEDUZIR &#8211;\u00a0<\/strong>Se marcado alguma das op\u00e7\u00f5es, a op\u00e7\u00e3o equivalente ser\u00e1 subtra\u00edda do custo final do produto.<br><strong>NF ENTRADA \/ BASE PIS\/COFINS &#8211;\u00a0<\/strong>Op\u00e7\u00f5es para integraliza\u00e7\u00e3o do IPI e substitui\u00e7\u00e3o tribut\u00e1ria na base do PIS\/COFINS.<br><strong>NF ENTRADA \/ IMPORTA\u00c7\u00c3O XML PIS\/COFINS &#8211;\u00a0\u00a0<\/strong>Se o PIS\/COFINS informado ser\u00e1 com base no cadastro do produto ou ser\u00e1 com base no arquivo XML.<br><strong>CONHECIMENTO DE TRANSPORTE \/ DEDUZIR &#8211;\u00a0<\/strong>Se marcado alguma das op\u00e7\u00f5es, a op\u00e7\u00e3o equivalente ser\u00e1 subtra\u00edda do custo final do produto.<strong><br>GNRE\/DARE &#8211;<\/strong>\u00a0Se marcado a op\u00e7\u00e3o &#8220;(+) Ratear no custo do produto&#8221;, ser\u00e1 efetuado o rateio no custo final do produto. Se marcado a op\u00e7\u00e3o &#8220;Gerar contas a pagar&#8221;, ser\u00e1 gerado contas a pagar automaticamente no momento de efetuar um GNRE\/DARE<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">VENDA<\/span><\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"826\" height=\"570\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-89.png\" alt=\"\" class=\"wp-image-453\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-89.png 826w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-89-300x207.png 300w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-89-768x530.png 768w\" sizes=\"auto, (max-width: 826px) 100vw, 826px\" \/><\/figure>\n\n\n\n<p>Aqui s\u00e3o criados os Markup, que s\u00e3o usados como fatores de forma\u00e7\u00e3o de pre\u00e7o de venda pela tela de ajuste de pre\u00e7o. Em outras palavras, \u00e9 o par\u00e2metro usado para sugest\u00e3o do pre\u00e7o de venda. <span class=\"has-inline-color has-vivid-red-color\">O uso do Markup n\u00e3o \u00e9 obrigat\u00f3rio, tendo em vista que se pode definir a margem no cadastro do produto(aba pre\u00e7os)<\/span>.<\/p>\n\n\n\n<p>H\u00e1 dois tipos de Markup:<\/p>\n\n\n\n<p><strong>Markup sobre a venda (comercial):<\/strong> Este tipo permite a defini\u00e7\u00e3o em percentual do custo fixo, vari\u00e1vel, comiss\u00e3o de venda e lucro liquido esperado.<br><strong><span class=\"has-inline-color has-vivid-red-color\">Obs: Esse tipo usa a formula de calculo GM, independentemente da marca\u00e7\u00e3o feita.<\/span><\/strong><\/p>\n\n\n\n<p><strong>Markup sobre a custo (margem%):<\/strong> Este tipo permite a defini\u00e7\u00e3o em percentual da margem, que \u00e9 uma alternativa para o que se tem hoje no cadastro do produto (aba pre\u00e7os).<br><strong><span class=\"has-inline-color has-vivid-red-color\">Obs: Esse tipo usa a formula de calculo simples, independentemente da marca\u00e7\u00e3o feita.<\/span><\/strong><\/p>\n\n\n\n<p><strong>Para que seja considerado o Markup na pr\u00f3xima gera\u00e7\u00e3o de sugest\u00e3o de pre\u00e7o de venda, \u00e9 preciso associar o mesmo no cadastro do produto conforme exemplo abaixo:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"895\" height=\"373\" src=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-90.png\" alt=\"\" class=\"wp-image-454\" srcset=\"https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-90.png 895w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-90-300x125.png 300w, https:\/\/tecgesco.com\/blog\/wp-content\/uploads\/2021\/04\/image-90-768x320.png 768w\" sizes=\"auto, (max-width: 895px) 100vw, 895px\" \/><figcaption>Cadastro de produtos &#8211; Aba Markup\/caracter\u00edsticas\/similar<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nesse artigo voc\u00ea ir\u00e1 aprender como determinar a forma\u00e7\u00e3o de custo e pre\u00e7o de venda. Acesse o menu Estoque >> Forma\u00e7\u00e3o de custo \/ venda: A seguinte tela ser\u00e1 aberta: Observe que h\u00e1 duas abas nesse tela, a principal CUSTO e a secund\u00e1ria VENDA. CUSTO Aqui na aba de custo \u00e9 definido a forma\u00e7\u00e3o de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2,52,40],"tags":[74,75,72,76,73],"class_list":["post-444","post","type-post","status-publish","format-standard","hentry","category-erp-basico","category-entradas","category-estoque","tag-custo","tag-formula","tag-markup","tag-precificacao","tag-preco"],"_links":{"self":[{"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/posts\/444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/comments?post=444"}],"version-history":[{"count":1,"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/posts\/444\/revisions"}],"predecessor-version":[{"id":455,"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/posts\/444\/revisions\/455"}],"wp:attachment":[{"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/media?parent=444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/categories?post=444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tecgesco.com\/blog\/wp-json\/wp\/v2\/tags?post=444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}